You are employed by the Boston Consulting Group. Your company has been recently approached by a multinational corporation, which is looking for new business opportunities overseas. One option that has been suggested to a board of directors is wine production in Tunisia. Your task is to evaluate the attractiveness of this industry. You are required therefore to carry out the necessary research to construct an analysis of the overall competitiveness and investment attractiveness of the Tunisian wine industry. You should use a range of published sources of information in this task, such as books, academic journals, periodicals, web resources and relevant databases.
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