In the final project for this course, you will imagine that you are an IT business analyst intern at Sharpe Style in the scenario provided and have been asked by the owner to research options for improving the business’s performance through the use of technology. Specifically, the owner wants to expand the business’s retail presence into online sales and ensure a positive customer experience by incorporating intelligent systems into the website. You will create a business report for business owner Mary Sharpe that analyzes the business’s stated and anticipated technology and information system requirements, compares and contrasts different technology solutions available, and provides suggestions on technology opportunities that would support the business venture. You should explain in detail how the different options could help grow the business and/or improve operational efficiency and client satisfaction, using real-world examples and references to support the suggestions. You should also keep in mind that the business owner is not a technology specialist. Consequently, you should use nontechnical language in crafting the business report and remember that the owner may not always know what technology is needed to carry out a particular option or how much it costs.
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