Ge Case Study
Date: April 27, 2009 Course 5130: Strategic Thinking Session 3 Assignment: GE Case Study The culture at General Electric, before Jack Welch assumed his role as CEO in 1981, was highly decentralized, where significant emphasis on strategic planning was levied on 43 Strategic Business Units. However, Jack’s vision of changing the culture of the company was a priority to him. As a result, Jack began […]