February 20, 2013 JetBlue Airways Corporation Case Study Report Situation Analysis History JetBlue Airways Corporation was created my David Neeleman. His vision was to create an inexpensive, easy way to travel by airplane. He was quoted saying he wants to “bring humanity back to air travel. ” David Neeleman was already a seasoned entrepreneur. Two years after dropping out of the University of Utah he […]

They depicted an interest in purchasing X-IT; more particularly just intellectual property of their ladder design and X-IT was not closed to the idea. A fear that most companies hold when collaborating with another is of protecting their proprietary technologies. X-IT had this fear as well and applied for a patent. Unfortunately, due to a lack of money and in turn a lack of knowledge […]

Innovation in Private Labels- A case study of Marks and Spencer- British retailer and the challenge when applying to private labels’ market in Vietnam. I. Introduction: Private labels now play an important role in retail market, which are considered as the new trend of providing new products under retailers’ names. However, existing private labels still face some prejudice in the customer point of views and […]

Carpal Rice Mill, owned by Mann Kooky and veronica Salvador, has a rice milling system that executes the process of effectively removing the husk and the bran layers to produce the white rice, having the standards of being thoroughly oiled and completely edible to serve the best quality for the business’ customers. The rice mill has been operating for 24 years, as It was established […]

CSR 3/13/13 Going Green The company Clarke is a family company that has grown, since 1946, and is now the largest Mosquito Abatement firm out of all the districts in the US. They have been involved in the industry since 1927 when John Clark Sr. wrote the legislation that established the Mosquito Abatement District in the state of Illinois. The main goal was to produce […]

In order to begin E-commerce for the Cuckoo Games would be required to have an Internet Service Provider or more commonly referred to as an ISP. An internet service provider is a company that provides individuals and other companies access to the Internet and other related services. These services could include Web site building and virtual hosting. The reason that an internet service provider is […]

Case study # 2: The apple of your “I” This case study will describe why Apple Inc. is a very successful company and has become the second largest public company in the world. It all started in the 1980’s when Apple started producing home computers. This helped those who were full-time students and workers by also producing a particular computer, the Macintosh computer. However, in 1985 […]

McDonald’s case study For at least 30 years McDonald’s had the lead consumer base in the fast food market. They seemed to have the market monopolized, however in time it’s consumer base drifted away. It would appear that Mcdonalds had become comfortable in the position it was in and put little to no emphases on product variety or quality and simply focused on the speed […]

Billy Joel decided he wanted to learn to play the violin for his next set of concerts. He called a violin salesman in New York and asked if he had any for sale. The salesman stated he had a Stradivarius and a Guarnerius (two famous brands of violins) and offered to sell them to Billy for $80,000 and $24,000, respectively. Billy agreed, over the phone, […]

Lipid Panels Case Study Subject #1 This fifty year old man that has no apparent health problems has a low ‘HDL’ of 30mg/dl. That’s not a good thing because he’ll be more likely to develop heart disease or have a heart attack/stroke. Anything over 60mg/dl is considered to be optimal. He is border line high for LDL’s of 160mg/dl, the ideal number is 100mg/dl or […]