Establishing And Maintaining Corporate Culture
Establishing and maintaining corporate culture has an impact on organizational performnace`, `As organizations in the same industry have a similar cultures,the competitive advantage of corporate culture may be overstated` The Webster’s New Collegiate Dictionary (1980) defines culture as “the incorporated pattern of human behavior that includes thought, speech, action, and artifacts and depends on man’s competence for learning and transmitting knowledge to succeeding generations” and […]