On the busy streets of the Upper West side lies a two floor petit market named Citarella. Located on 75th street and Broadway, this amazing gourmet market allows buyers to have a great quality of food even though it may cost a little more money. Citarella welcomes guest into a neat and comfortable environment where customers and purchasers can shop for items in a relaxed, […]

Introduction  John Maynard Keynes was a British economist who studied the economy as whole as opposed to different parts of an economic system. He challenged the classical economic assumptions and its basic economic concepts and its explanations. Keynesian Revolution Keynes explained how the participants like Investors consumers behave and how the market system cannot always produce full-employment and how it cannot move to full employment […]

Chapter I 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Small and Medium-Scale enterprises (SMEs) play important role in the economy. Apart from creating jobs for the unemployed Ghanaian youth they also serve as a source of innovation and competition to the larger firms, providing a source of alternative supply of products. They also contribute their quota to the development of the nation by paying taxes. […]

The up market for shoe industry refers to that segment of the market that prefers to buy expensive luxurious goods because they believe that they deserve quality and experience goods. This market is characterised by the need to buy quality products, the consumers in this up market believe that the high price of a brand of shoe is a sign of quality and therefore they […]

 Development has been the major policies of most advanced countries; the only difference is the system the policy makers of each country have been able to implement the policies of innovations. The U. S. is one of the countries that have taken policy of R & D as its major policy. Although most EU countries adopt innovation policies in their programs, most of them still […]

It is true that scarcity of resources prompts man to study and explore all kinds of possibilities to maximize production in a certain given period of time. In a given economy of two goods, there is an established model that explains the relationships of production efficiency and inefficiency. And in a given example of two kinds of products, there is a corresponding trade-off in order […]

Marx’s economic theories mainly deal with the comparison and contrast between Marxism and Capitalism. Karl Marx had many theories that dealt with many different aspects of society. This concept deals with the exploitation of workers and the components involved in production. The first part of Marx’s value of labour theory deals with commodities. Commodities are defined as an object outside of us, a thing that […]

The Socio economic Characteristics of Household Customers in Mizoram 2. 1 Introduction Consumer Behaviour, being the psychological dimension of marketing management, is based on various factors. Since all of us are consumers, what we buy, how we buy, where and when we buy, in how much quantity we buy depends on our perception, self concept, social and cultural background and our age and family cycle, […]

Roosevelt’s New Deal The Great Depression started in the United states but spread into a worldwide economic down-turn. The stock market crash of 1929 caused Billions of dollars to be lost along with thousands of investors. It was the “deepest and longest-lasting economic downturn in the history of the Western industrialized world up to that time”(Stock Market Crash). Some say that this was a starting […]

Economic patterns over time are essential for understanding these changes, the two assumptions are ” that more is preferable to less”, and that the ” desire for more can ever be satisfied”. The assumption that more is preferable to less, can be explained in many different ways when is comes to economics. One way to measure this assumption is to look at the growth in […]