Current technology available in Brazil (computers, machinery, tools, etc. ) Brazil, like any other country, has made a lot of improvement in terms of technology. Most of the large players in information technology are present in Brazil, including Microsoft, Oracle, Cisco, and SAP , and there are some significant Brazilian companies in the field, like Microsiga or Datasul (Brazil Career Guide in Brazil Information Technology). […]

The study of influence has become a passion of mine. An influencer is generally thought of as a person who has the power to alter the actions, thoughts, behaviors or opinions of others. Current day influencers are Steve Jobs and Oprah Winfrey. Just the mention of their names says it all. Other top influencers include Elon Musk, Sheryl Sandberg and Jay Z — each globally […]

TOPIC: Novel Prize on Economics In 2009 Abstract: This year’s Nobel Prize in economics goes to Elinor Ostrom and Oliver E. Williamson. Elinor Ostrom received the prize for her analysis of economic governance, especially the commons while Oliver E. Williamson received the prize for his contributions to the economic governance, emphasizing the boundaries of the firm and its role in conflict resolution and case bargaining. […]

Justification of the huge salaries paid to some top athletes; an economic perspective. Over the last century there has been much research into the area of Labour Economics, and hence the determinants of supply, demand and wages for labour. In this essay, I will be looking at the unique example of the Sports Labour Market with specific focus on the European Football Market, and use […]

In economics supply and demand refers to the relationship between the accessibility of a good or service and the need or wish for it amid buyers (Microsoft, 2009). Our daily lives are affected by supply and demand. Demand is based on the price of a product, the price of related products, and customer’s salary and preference. Supply can rest not only on the price available […]

CUSTOMER-DRIVEN MARKETING STRATEGY: CREATING VALUE FOR TARGET CUSTOMERS PREVIEWING THE CONCEPTS – CHAPTER OBJECTIVES define the four major steps in designing a customer-driven marketing strategy: market segmentation, market targeting, differentiation, and positioning list and discuss the major bases for segmenting consumer and business markets explain how companies identify attractive market segments and choose a market targeting strategy discuss how companies differentiate and position their products […]

In today’s extremely accommodative atmosphere, it is becoming progressively Hellenizing to distinguish one fast food chain from another. Koala Lump, a city state, is now becoming the perfect metropolitan area for East Sais’s fresh economic boom. More than ten million tourists visiting yearly, mostly from neighboring countries (Singapore, Indonesia, Thailand and the Philippines), Koala Lump’s retail segment Is the strongest In the area. Marry-brown will […]

Nash equilibrium is where one player maximizes his payoff and the other doesn’t. Is where each player maximizes his own payoff given the action of the other player. Is where both players are maximizing their total payoff. Is a unique prediction of the likely out-come of a game. Use the following to answer Questions 2-4: Consider the following information for a simultaneous move game: Two […]

The Japanese Keiretsu has kept on growing, there are many definitions of what a Keiretsu are and how they actually operate. Keiretsu’s can be understood by ‘financial Keiretsu’ this one of there meanings. The so-called financial Keiretsu correspond roughly to the post war descendants of the pre-war Zaibatsu groupings. The largest six groups are Mitsui, Mitsubishi, Fiji, Sumitomo, Sanwa and Dai-ichi Kangyo. While some smaller […]

The explanation of the organization’s current segmentation, targeting and positioning (STEP) strategies 3. The recommendation of an effective extended marketing mix (ups) in relation to the importance of Customer relationships for the organization According to , Ezra is one of the most poplar and famous clothing retailing line worldwide, headquartered in Galatia, Spain in the city of Artesia. The founders of the company are Macro […]