Priming Of Social Attitudes
Abstract Previous research has indicated that social behaviour can be automatically activated when primed by traits (Higgins, Rholes & Jones, 1977). The present study investigated whether participants are more like to interrupt an experimenter and unseen confederate when primed by words semantically associated with rudeness, compared with positive and neutral words. It represented a replication of the Bargh, Chen and Burrows experiment (1996) with one […]