Crowdsourcing Customer Acquisition: A Cost-Effective Way To Gain Customers For Your Startup
This article was co-written with Our startup, hit an important milestone in June this year, when we reached US$1 million of sales on our peer-to-peer marketplace for secondhand things. For a small, not-very-well-funded startup, we are very proud of ourselves. We had no fancy marketing campaigns, no popup booths, no professional PR, no outdoor advertising, and only a limited PPI (pay per install) budget. What […]