Adverts are important in every day society because, they inform the public about new products on the market. Products can be advertised through Television, Internet, Radio, Newspapers, Football shirts, Billboards, Leaflets and Posters on Transport, just to mention a few. The timing of these advertisements will determine the price a company has to pay for an advert slot. A prime time slot is likely to […]

The history of radio in Malaysia started in the year 1921. A. L. Birch, an electrical engineer from the Johor Government brought the original radio set into the country. (Radio Television Malaysia, 2010) Johor Wireless Association was set up and broadcasting through 300 meter waves began. (Radio Television Malaysia, 2010) This was then followed by the establishment of the same association in Penang and the […]

Journal of Consumer Research, Inc. The Effects of Television Commercial Repetition on Cognitive Response and Message Acceptance Author(s): George E. Belch Reviewed work(s): Source: Journal of Consumer Research, Vol. 9, No. 1 (Jun. , 1982), pp. 56-65 Published by: The University of Chicago Press Stable URL: http://www. jstor. org/stable/2488937 . Accessed: 17/08/2012 06:48 Your use of the JSTOR archive indicates your acceptance of the Terms […]

In this essay I will be looking at two adverts. One from the television and another from the radio. They are both the same advert from RSPCA’s “swim”. I will give a balanced discussion of the television and radios advertise. I will discuss the strength and weaknesses of both radio and television advert. I will consider the way language has been used to create effects. The way […]

Television has Made our Lifes Better Nowadays, television is our main source of news and current events around the world. It is indefinably the most popular media in society today. By watching TV,we are kept updated of the various events and dealings occurring around the world. It provides us with broadcasts of the news and weather stations and many more,therefore helping us not to be […]

Before there was television, children had options of playing outside, playing board games, or doing simple activities like reading or drawing. Now that TV exists to a high extremity, it has become apparent that nowadays these children shows have surpassed physical and intellectual activities and have now become a way of life for children. We now see children wearing clothing, playing video games, playing with […]

The last decade has generated enormous momentum regarding the effect of violence in media targeted at individuals in the young age bracket. But even as awareness increases the problem seems to increase in magnitude. Experts argue that unless the demand does not reduce the supply will not match down and this might just be true. In reality the stem of the problem is still lack […]

The Usurper La Usurpadora (translated: The Usurper) is a Mexican romantic drama telenovela produced by Salvador Mejia Alejandre and originally broadcast on Televisa in 1998. It starred Gabriela Spanic and Fernando Colunga. This was one of the last telenovelas to feature Libertad Lamarque, who here portrayed the character of Abuela Piedad Bracho. The action: The show’s premise revolves around a pair of twin sisters, Paola […]

Television is one of the greatest inventions of mankind. Since the invention of first ever electronic television in 1927, the television has undergone a number of changes in shape and size as well as in terms of transmission technology and picture quality. Today, the sleek, wall mounted televisions of different sizes are found in billions of houses across the world. They come in different sizes […]

Nowadays many people all over the world spent most of their free time watching television; but since its appearance, television has brought to man many advantages as well as disadvantages. Pros of Television Television plays an important role in our daily activities: it keeps us informed about all the current affairs in the world. Television helps us in broadening Our knowledge in many ways. Through […]