Select an attractive country market and justify your selection based on the influence of globalization that opens opportunities in this market. Describe the characteristics of potential customers in terms of geographic location, demographics, media habits, consumer behavior patterns, lifestyle activities, and psychographics. Relate this to Political, Legal and Technological opportunities. Consider how technology could create new foreign business opportunities into new chosen markets. Include at least one news article from a quality resource detailing a firm’s experience entering a foreign market.
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