Submission Format: The write-up will be a BMC and 2-3 single-space type-written pages, with references provided if relevant.
a. Those of you who did not have your project idea selected as a Team project will develop a Business Model Canvas for your business idea or a revised business idea that you have developed.
1. Create a Business Model Canvas that will enable your new idea to be launched and succeed.
Page 1: Completed BMC
Pages 2, 3 and if needed, 4: Written report where you will:
-explain your business model
-analyze the model for strengths and weaknesses and present suggestions for how you might improve certain sections of the BMC. Be specific.
-what interviews and experiments you would conduct to determine if your BMC is correct. Be specific.
-analysis and conclusions should be supported with facts and with relevant information, insights and concepts drawn from course readings and outside research.
b. Those of you who had your business idea selected for a Team project, you will assess an existing innovative company and createa Business Model Canvas that describes the organization. Additionally, you will present suggestions for how you might alter the model, backed by your analysis.
Create a Business Model Canvas that describes the organization you have gained approval to focus on
Page 1. Completed BMC
Pages 2-4: Written report where you will explain:
-the business model
-analyze the model for strengths and weaknesses
– present suggestions for how you might alter the model, backed by your analysis.
-analysis and conclusions must be supported with facts and with relevant information, insights and concepts drawn from course readings and outside research.
-where possible, please include an interview with someone in the organization as part of your research.
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