Part A: Store Aesthetics and Target Market 1. Create a name and establish the aesthetics of your retail store and target market. You are NOT to use an existing store. 2. For both apparel and accessories, you will create a department for each of the designers. In each department you will describe, with a written report including images of the designer, why they are considered a “great.” (What are the characteristics of this designer’s aesthetic that translates to your store today?)
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